JerseyMudkip posts on Enturbulation:

Here is the Fluctuation of ratings for Nightline for the past week not including the 24ths ratings

2.8/7 - 3.0/7

April 24th’s Nightline which covered scientology is as follows 3.3/8

So before you guys think that’s not much consider this: For the 2007-08 season, there are an estimated 112,800,000 television households in the U.S. so 1% of that equals 1,128,000 households. Note that a household may contain more than one person. You do the math.

Hey, this means doing a show blasting the cult (with only one day of advertising to pump it up) gets you 0.3% to 0.5% higher ratings - approximately 500,000 moar viewers!

Imagine what a heavily promoted week-long series will bring in…

This entry was posted on Saturday, April 26th, 2008 at 12:12 am and is filed under Big Wins, Media, Science. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.