From Prolexic Techology’s website:

Lesson 4: Don’t tick off your enemies. The Church of Scientology DoS assault was apparently triggered when the organization moved to delete a promotional video featuring actor and church member Tom Cruise from YouTube. This alleged action inflamed some church critics, and the attack began soon thereafter.

…

Lesson 6: Let sleeping dogs lie. Once the attack concludes, stop talking about the event and resume normal activities as quickly and as quietly as possible. Don’t issue warnings or threats to the attackers via the media; this will only keep the issue alive, raise tempers and greatly enhance the possibility of another assault. Most DoS attackers seek publicity, so don’t hand it to them on a silver platter.

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